Legal
Privacy Policy
Plain-English version: we collect the bare minimum, we never sell your data, and we respect one-click unsubscribe. Updated May 1, 2026.
Who we are
Profit Labs Inc. (operating as Profit Labs™, "we", "us") provides the SEO platform and managed services at profitlabs.net. You can reach us at office@profitlabs.net.
What we collect
- Lead form data — first name + email + optional business + the SEO track you selected. We use it to email you the pricing breakdown, the case-study sequence, and (if you say yes) book a strategy call.
- Booking data — when you reserve a strategy call we collect the time slot, your business URL, and any notes you add. Used to run the call and to email confirmations.
- Usage analytics — anonymized page-view counts via our own server logs and (optionally) a privacy-respecting analytics provider. We do not run Facebook Pixel or any third-party retargeting pixel sitewide.
What we don't do
- We do not sell your data. Ever.
- We do not share your email with any partner, affiliate, or third-party agency.
- We do not use dark patterns (pre-checked subscribe boxes, hidden unsubscribe links, "are you sure?" 3-click escape funnels).
Where your data lives
All lead and booking data is stored on our own infrastructure (Hostinger VPS, hardened, encrypted at rest). Email is sent via SMTP2GO (US-based, GDPR-compliant ESP). Strategy calls run on Google Meet via Google Calendar (we do not record).
How to leave
- Unsubscribe from emails: every email has a one-click unsubscribe link in the footer. We honor it within 1 hour.
- Delete your account / data: email office@profitlabs.net with subject "Delete my data" and we'll purge your lead row + booking history within 7 days.
- Export your data: same email, subject "Export my data". We'll send a JSON export of everything we have on file.
Cookies
The marketing site uses a single first-party cookie (pl_session) for form attribution. No third-party tracking cookies are set by default. The client portal uses additional authentication cookies — those are explained inside the portal.
Changes to this policy
If we materially change this policy we'll notify every active lead via email at least 14 days before the change takes effect. You can always reach out with questions at office@profitlabs.net.