Case studies
Real campaigns. Real ranking lifts. Real revenue.
Every case study below is a real Profit Labs™ campaign. Starting metrics, ending metrics, the levers we pulled, and what the next 90 days look like. No vanity numbers.
Browse 30 case studies across local, national, and e-commerce SEO.
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Texas med spa group ranked all 5 locations in Map Pack top-3 for the same services
Multi-location Med Spa · 5 locations across Texas
Multi-location aesthetic clinic with 5 Texas locations achieved Map Pack top-3 visibility for their core service keywords at every location.
Read the full case studyMortgage broker marketplace owned the best-mortgage-rates state-by-state SERP
Mortgage Broker Marketplace · United States
A national mortgage rate-comparison marketplace climbed to top-3 for best-mortgage-rates-by-state across 32 of 50 states inside 12 months.
Read the full case studyMaternity DTC brand grew organic revenue 4× in 6 months
Maternity (DTC) · DTC brand
A maternity wear DTC brand built a stage-by-stage pregnancy content layer that grew organic from a quiet channel to their #2 acquisition source.
Read the full case studySeattle chiropractic clinic added 18 new patients per month from organic
Chiropractic · Seattle, WA
A 2-DC chiropractic clinic in Seattle turned organic search into a reliable new-patient channel on the Budget plan.
Read the full case studyB2B cybersecurity firm reached page 1 for penetration testing services
Cybersecurity Consultancy · United States
A boutique cybersecurity consultancy climbed to page 1 for 12 of their highest-value service keywords inside 9 months.
Read the full case studyAuto parts WooCommerce store became the SERP authority for vehicle-fit content
Auto Parts (WooCommerce) · WooCommerce retailer
A WooCommerce auto parts retailer with 8,000+ SKUs built a structured vehicle-fit content layer that became the bulk of their new-customer acquisition.
Read the full case studyLas Vegas plumber went from page-4 unknown to local Map Pack staple
Plumbing · Las Vegas, NV
Residential plumbing company in Las Vegas earned Map Pack top-3 positions for their full emergency + service keyword set.
Read the full case studyHR consulting firm grew RFP volume 280% from organic search in 6 months
HR Consulting · United States
A national HR consulting firm built thought-leadership content that drove a 280% increase in inbound RFPs from organic search.
Read the full case studySustainable footwear DTC brand owned the eco-friendly shoes SERP
Sustainable Footwear (DTC) · DTC brand
A sustainable footwear DTC brand reached top-3 for 36 eco-friendly and sustainable shoe keywords inside 12 months.
Read the full case studyCharlotte auto body shop doubled organic estimates on the Budget plan
Auto Body · Charlotte, NC
Family-run auto body shop in Charlotte broke into the Map Pack for 11 of their 12 priority keywords in 6 months.
Read the full case studyOnline course platform grew enrollments 380% from organic search
Online Education · United States
A subject-matter online course platform climbed to top-3 for their priority learn-topic keywords and reached 380% enrollment growth from organic.
Read the full case studyKitchenware brand grew organic revenue 5.6× in 12 months on Shopify
Kitchenware (Shopify) · Shopify brand
A specialty kitchenware Shopify brand built a content-led SEO strategy that grew organic revenue from $58K to $323K per month.
Read the full case studyAtlanta PI firm scaled to 200+ qualified inquiries per month from organic
Personal Injury Law · Atlanta, GA
A mid-size personal injury firm in Atlanta climbed from rank 14 to #2 for their highest-value city + injury keyword combinations.
Read the full case studyNiche recruiting firm became the SEO authority in their vertical
Niche Recruiting · United States
A specialized recruiting firm in a regulated industry climbed to top-3 for 31 of their priority hiring-related keywords.
Read the full case studyClean beauty DTC brand grew organic-to-purchase conversion 78%
Clean Beauty Skin Care (DTC) · DTC brand
A clean beauty skin care DTC brand improved organic conversion through ingredient-led content that ranked for the buying-intent searches.
Read the full case studyScottsdale med spa booked 2.4× more new clients from organic search
Med Spa · Scottsdale, AZ
A single-location aesthetic clinic in Scottsdale turned 6 high-intent service pages into the bulk of their new-client pipeline.
Read the full case studyNational solar lead-gen brand hit 4,800 organic inquiries per month
Solar Lead Gen · United States
A residential solar lead-generation brand scaled to 4,800 monthly organic quote requests after a 12-month content + backlink campaign.
Read the full case studyHome decor brand on Shopify Plus reached $310K monthly organic revenue
Home Decor (Shopify Plus) · Shopify Plus brand
A Shopify Plus home decor brand climbed to top-3 for 41 collection + product keywords and grew organic revenue 4.2×.
Read the full case studyAustin roofer cracked the storm-damage keyword cluster in one season
Roofing · Austin, TX
A 4-crew Austin roofing company hit the top 3 for 18 storm-damage and insurance-claim keywords inside 6 months on the Budget plan.
Read the full case studyTax prep service grew off-season organic traffic 8× through evergreen content
Tax Prep Service · United States
A national online tax prep brand built an evergreen content engine that turned the off-season into a peak lead-gen window.
Read the full case studyPet supplement DTC brand owned the dog-condition content cluster in 9 months
Pet Supplements (DTC) · DTC brand
A DTC pet wellness brand built a 90-article condition + breed cluster that drove a 320% lift in organic revenue.
Read the full case studyHow a Denver HVAC contractor became the #1 result for AC repair Denver
HVAC Contractor · Denver, CO
A 12-tech residential HVAC contractor took the top spot for their most competitive keyword and added a 7-figure organic revenue line.
Read the full case studyInsurance comparison brand owned the best [type] insurance keywords inside 9 months
Insurance Comparison · United States
A national insurance comparison brand climbed to top-3 for 24 of their priority "best [type] insurance" keywords.
Read the full case studyOutdoor gear DTC brand grew organic revenue from $90K to $480K per month
Outdoor Gear (DTC) · DTC brand
A specialty outdoor gear brand built a comprehensive best-gear-for-use-case content cluster that became their largest revenue channel.
Read the full case studyPhoenix family law firm grew organic consults from 8 to 31 per month
Family Law · Phoenix, AZ
Solo-attorney family law practice in Phoenix turned organic search into their #1 new-client channel inside 9 months.
Read the full case studyNational online therapy platform reached 200K monthly organic sessions
Online Therapy · United States
A virtual therapy provider expanded from a 4-state to a 48-state presence on the back of national content + state-level landing pages.
Read the full case studySpecialty coffee DTC brand cracked the best-origin-coffee keyword cluster
Specialty Coffee (DTC) · Subscription DTC
A subscription specialty coffee brand reached top-3 for 18 of their priority origin + roast-style keywords inside 9 months.
Read the full case studyHow a Tampa pediatric dentist tripled Map Pack visibility in 6 months
Pediatric Dentistry · Tampa, FL
A 2-doctor Tampa pediatric dental practice moved from rank 11–18 in the Map Pack to top-3 for their core kids-dentist keyword set.
Read the full case studyB2B SaaS startup grew demo bookings 11× from organic search
B2B SaaS · United States
A pre-Series A SaaS company in the CRM-adjacent space went from zero organic traffic to a meaningful inbound demo pipeline in 9 months.
Read the full case studyWomen’s activewear DTC brand grew organic revenue 6× in 12 months
Women's Activewear (DTC) · DTC brand
A DTC women's activewear brand turned their collection pages into top-ranked SERP property, growing organic revenue 6× without changing ad spend.
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